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An Evening With Beatstars | Video Recap

Learn how to start selling and licensing your music in new and emerging marketplaces as well as more traditional digital service providers. CEO and founder of Beatstars Abe Batshon led a three hour workshop at our facilities covering digital marketing techniques, social media principles, email marketing, and more. 


Part 1

00:00:20 - Beatstars
00:05:32 - Traditional Music Producer Roles
00:08:02 - Traditional Music Producer Roadblocks
00:11:44 - Online Beat-maker Roles
00:20:17 - Online beat-maker Roadblocks
00:23:18 - Always Learning


Part 2

00:00:19 - Release Flow
00:02:16 - Non-Exclusive License Structure
00:03:38 - YouTube Optimization
00:04:45 - YouTube Video Metadata
00:07:26 - Making a CTA (Call-to-action)
00:16:22 - Beatstars Pro Page Overview
00:21:06 - Question: Exclusive Rights
00:21:55 - Question: How are royalties paid?
00:23:13 - Question: Can YouTube rips be prevented?


Part 3

00:00:11 - Question: Are you a Multi-Channel Network on YouTube?
00:00:23 - Question: How does bidding work in AdWords?
00:05:09 - Google Trends
00:07:17 - Question: Do you recommend advertising externally?
00:08:03 - YouTube Titles and Tags
00:09:55 - YouTube Descriptions
00:10:57 - Social Media Advertising
00:12:46 - Ad Unit Overview


Part 4

00:00:23 - Adding Videos to your Beats
00:02:21 - Effective Advertising
00:05:47 - Influencer Marketing
00:14:14 - Engaging Influencers
00:15:41 - Email Marketing
00:20:07 - Email Lists on Beatstars
00:21:33 - Email Flow Example


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